Email Marketing Techniques


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One email technique that can be used is ensuring that the emails that the recipients receive have subject lines that the recipient will find short and snappy. Examples of this include personalizing the email subject line so that the recipient will be engaged with the email or asking a question in the subject line so that the recipient of the email will be more likely to read the body text of the email below compared to if the email subject line was not that descriptive or too long. (How to Be an Email Subject Line Superhero: Best Practices Guide (2019), 2021).

Another email technique that can be used is to pay a monthly subscription so that potential subscribers can be sent an email to try and attract more users to the product/service. This can be effective for a company, although it can be quite expensive aswell. So therefore if you can pay the money, it can be very beneficial for the company in  the end. (How Much Is Email Marketing?, 2021).


BIBLIOGRAPHY

Smart Messenger. 2021. How Much Is Email Marketing?. [online] Available at: <https: smartmessenger.co.uk="" blog="" 2020="" may="" how-much-does-email-marketing-cost=""> [Accessed 13 April 2021].</https:>

Campaignmonitor.com. 2021. How to Be an Email Subject Line Superhero: Best Practices Guide (2019). [online] Available at: <https: www.campaignmonitor.com="" resources="" guides="" email-subject-lines-superhero=""> [Accessed 13 April 2021].</https:>


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